Are you curious about the top traffic, conversion, and lead trends for businesses in 2022? In this blog post, Tommy Shek provides a sneak peek at some of the most exciting trends that are currently taking place. Keep reading to learn more!
Tommy Shek Lists The Top Lead, Conversion, And Traffic Trends Of 2022
1. The rise of mobile traffic: More and more people are using their smartphones and tablets to access the internet, which means that businesses need to optimize their websites for mobile devices.
2. The decline of organic reach on social media: With the algorithm changes on sites like Facebook, businesses are finding it harder to reach their target audiences organically. This means that paid advertising is becoming more important than ever.
3. The increasing importance of video content: Videos are more engaging than text-based content, and they’re also more likely to be shared on social media. As a result, businesses need to create more video content to reach their audiences.
4. The growth of live streaming: Live streaming platforms like Periscope and Facebook Live are becoming more popular, which presents an opportunity for businesses to connect with their audiences in real time.
5. The increasing use of ad blockers: More and more people are using ad blockers to avoid seeing ads online. This means that businesses need to find other ways to reach their target audiences, such as through native advertising.
6. The rise of voice search: With the popularity of voice-activated assistants like Siri and Alexa, more people are using voice search to find information online. Businesses need to optimize their websites for voice search to ensure that they’re visible in these results.
7. The growth of dark social: Dark social refers to the sharing of content through private channels like messaging apps and email. This is becoming an increasingly important way for people to share content, so businesses need to make sure that their content is easily shareable on these platforms.
8. The importance of personalization: With the proliferation of data, businesses are able to personalize their marketing messages to their target audiences more than ever before. This means that businesses need to focus on creating personalized content if they want to stand out from the competition.
9. The need for data-driven decision-making: With so much data available, businesses need to make sure that they’re using it to make informed decisions about their marketing strategies. This, according to Tommy Shek, means relying on data analytics to track results and optimize campaigns for maximum success.
Tommy Shek’s Concluding Thoughts
If you want to stay ahead of the curve in the world of traffic, conversion, and lead generation, then you need to be aware of these nine trends. Tommy Shek recommends keeping these in mind as you plan your marketing strategy for the remaining period of this year and coming years, and you’ll be sure to see success.